About Us

What we do

InSite is a specialized, vertically integrated developer, operator, and manager focused on self-storage, industrial, and multifamily projects across institutional and emerging markets.

Our acquisitions team identifies sites and opportunities using our proprietary SiteID™ technology engine and works with our institutional investors and LPs to underwrite and finance the properties.

Next our development team “measures twice” and expertly manages the process from entitlement to Certificate of Occupancy.

Finally our operating team leverages our InSite Management Platform (IMP™) to drive transparency and efficiency at the property level to accelerate lease-up and stabilization.

Why we do it

The majority of CRE funds today operate only as financial instruments dedicated to capital allocation.

This is due both to the efficiency of their structure, and the complexity in bringing together a truly integrated operating platform.

The InSite partners deliver on end-to-end management by bringing together experienced teams representing the three major food groups of CRE: Acquisition, Development, and Management all under one roof.

While we’re not the first to drive higher yields with a fully integrated platform, our contemporary experience and expertise in technology amplifies our results and sets us apart.

PS – We’re always hiring talent – please reach out here!

Our Partners

Keith Wetzel

Keith has over 15 years of real estate experience, having completed over $60 billion of transactions. Most recently, he was a Managing Director and the Head of West Coast Real Estate at Goldman, Sachs & Co., based in Los Angeles. Keith leads InSite’s acquisition and capital raising efforts. He lives in Los Angeles with his wife, 3 children and 3 grills.

Paul Brown

Paul brings nearly 17 years of construction management experience and his team of ~40 to InSite. After beginning his career at CW Driver, Paul founded his own development firm and became a partner at iStorage, delivering over 10,000,000 square feet of self storage assets to the market and driving their $700,000,000 sale in 2016. He lives in Del Mar with his wife, 4 children, and puppy.

Chip Brown

Chip spent a career in finance and operations prior to joining InSite. He began his career in Investment Banking at Wachovia before moving to Quad-C Management a middle market private equity firm with over $2 billion of equity capital. From Quad-C Chip moved to Classic Party Rentals (a portfolio company of Quad-C) as CFO. Chip oversees all finances and underwriting for InSite, and lives in Los Angeles with his wife, 3 children, and enjoys playing golf with his kids, even though they usually beat him.

Zack Linford

Zack is a prior founder of several companies focused on customer acquisition & software platform development. Recently Zack was a partner at iStorage, taking on the roles of CTO and CMO prior to the company’s sale in 2016. Zack leads our acquisition & management platform development along with his team of ten. Zack lives in the Bay Area with his wife, 2 children, and VR flight simulator.

Tony Park

Tony spent his career in technology & marketing, working directly as Zack’s co-founder for the past 20 years. Tony’s role at InSite is managing our technical and marketing teams, as well as working directly with our operating team to continue to drive results and improve our approach. Tony lives in Los Angeles with his wife and 2 children.

Our Team

Annie Baek

Development Coordinator

Prior to joining InSite, Annie spent several years as a commercial real estate attorney working with clients on a broad range of finance and transactional matters.

She lives in Lake Oswego, Oregon with her husband and two daughters.

Christian Espinal

Digital Marketing

Christian owns and executes the InSite strategy for growth and customer acquisition. Prior to joining the InSite team, he worked in driving meaningful growth for the iStorage portfolio. He brings a wealth of experience in digital marketing and advanced reporting. He has a BA in philosophy and has worked with some of the biggest search engine companies in the nation.

Christian resides in Temecula, CA, with his incredible wife and two kids.

Emily Hyun

VP of Finance and Operations

Emily started her career at Ernst & Young managing audits in the financial services industry for nearly a decade.

She then transitioned to events management in the nonprofit, tech, and media space, most notably, overseeing VIP operations for 7 Tribeca Film Festivals.

Emily was born and raised in New York but recently moved to Los Angeles and is looking forward to the milder winters.

Ryan Marshall

Senior Developer

Ryan has been in software development for almost two decades. He has extensive software development experience in a wide range of industries. Those industries range from the fixed income securities market, news, and e-commerce.

Ryan has a degree in Actuarial Science and lives in Oklahoma City, OK with his wife and two teenage sons.

Shane Niebergall

Senior Software Engineer

Shane relies on his BS in Computer Science and MS in Systems Engineering to design and execute cutting edge systems for the Insite platform. Prior to joining Insite Shane oversaw the expansion of the iStorage websites to handling a 5x increase in facilities, ensuring its tech stack was reliably running on all cylinders

Shane lives in Thousand Oaks, CA, and communicates in binary with his wife and two daughters.

Zach Rocktashel

Acquisitions Analyst

Zach graduated Villanova University in 2017 with a Master of Science in Finance. He began his career at Greysteel, a national brokerage firm with a specialty in multifamily investment sales and finance. Zach focuses on the underwriting and acquisition analysis of investment opportunities for InSite.

Zach lives in Los Angeles with his golden retriever puppy, Cody.

C.J. Rogers

Director of Design

Before joining the team at InSite Property Group C.J. worked as a lead designer for SmithGroup. During his career he has had the opportunity to work on various project types. His experience includes work at an international level, from mixed use, aviation, hospitality, retail, historic preservation and master planning. He has over 10+ years of experience in the construction & A&E sector.

As director of design, leading the overall vision of the project, he is responsible for the leading the team in the development of a class leading building that incorporates holistic design strategy, building performance, and construct-ability.

Brenda Salazar

Accounting Manager

Brenda began her career working in financial services at National Planning Holdings, a broker dealer under Jackson National Life. She has worked in accounting in several industries including construction and property management. Before joining InSite, Brenda worked with Chip at Classic Party Rentals. Brenda manages all corporate and property level accounting.

She lives in Los Angeles with her husband and two children.

Tim Trevino

Senior Backend Developer

Tim is an experienced web developer with a focus on backend applications. With professional experience in an array of industries including e-commerce, fulfillment, finance, commercial A/V, travel, dns, and law, he is uniquely equipped to provide comprehensive technical solutions to meet any business need.

Tim has a degree in MIS and a JD. He lives in Austin, Texas with his wife and three children.